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100 years since the famed art and design school opened, we explore the Bauhaus’ enduring impact with Pentagram partner Sascha Lobe.
A highly reflective sphere has been placed in orbit by a New Zealand-launched rocket.
Akin to a giant “disco ball”, the object should be visible to the naked eye as it sweeps across a twilight sky.
It was lofted by American start-up Rocket Lab, whose Electron boosters operate from the North Island.
The company said its “Humanity Star” was an attempt to create a shared experience for everyone on Planet Earth.
The briefing: “We launch a new line of cosmetics and we want the packaging that will differentiate our brand in a highly competitive market.”
The target consumer: USA market as well as international consumers.
The design: We branded the line based on two basic design elements which cooperate towards one, distinct and strong brand identity: a bright and unusual yellow color, a bold typeface and its dynamic visual use on the packaging. The name of the brand, ASARAI, dominates the all-yellow surface of each product container in straight, imposing linearity but is introduced on the outer tubular box of each product as a quirky play of and on the design lexicon: every time the tube’s upper part closes on the lower one it fit’s differently. The brand name letters are thus fragmented, rearranged, visually cut and conceptually completed by chance. Such a flowing use of the design reflects a dynamic and confident perception of the brand name and its values.
“The Woz,” who drives a Tesla Model S, is concerned some people are mistaking Tesla’s current Autopilot system as a completely capable self-driving program. In reality, Tesla’s Autopilot feature is classified by the federal government as a “level two” autonomous driving system, which means the car is only partially automated, meaning it will steer itself, accelerate, and decelerate — but the driver must always be prepared to take control of the vehicle.
Paqui is back with this year’s Carolina Reaper Madness chip (the World’s Hottest Chip) made with the infamous Carolina Reaper pepper, to be sold individually in their “One Chip Challenge” campaign. We designed packaging to convey the heat and excitement of the Carolina Reaper pepper, a single-chip pouch to seal in the dangerously spicy seasoning, and a coffin-shaped box to protect the chip pouch and inform the consumer of the risk involved.
No doubt we all own something from IKEA, but now the Swedish furniture giant is taking its manifesto of making good design available to the many even further afield, with new collections that will see its products pushed across every corner of the world – and even into space. At this year’s Democratic Design Day 2017 (7–8 June) — IKEA’s annual global event that invites the media into its ‘house of curiosity’ in the remote Swedish village of Älmhult, where Ingvar Kamprad opened the first IKEA store in 1958 — the emphasis was on collaboration as a host of announcements were made.