Precipice Design relaunch Braun’s iconic 1950s speaker range by Dieter Rams. – Revived packaging, photography, video and digital campaign marks Braun’s bold return to the audio world.
Precipice Design is proud to announce its work re-imagining of Braun’s 1959 iconic LE speaker range. Celebrating Braun Audio’s rich heritage, Precipice Design developed all consumer and trade touchpoints including brand and product narratives, packaging, photography, iconography, digital assets, video content and point of sale concepts, helping to re-establish Braun in the premium audio sector. Inspired by Dieter Rams’ original designs, the new Braun Audio LE Series of smart speakers encapsulate the perfect combination of minimalist form and next generation acoustic technology tuned to perfection and built to last.