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Does the word “influencer” make you cringe? This article aims to show you some of the tricks most digital influencers use to establish authority through design.
What is a product? Until recently, the term was used only in relation to something material and often found in a retail store. Nowadays, it is coming to mean digital products as well. Apps and websites are modern products.
When it comes to building great products, design is the most important “feature.” We’ve moved into the stage where product design dominates — it’s what sets companies apart and gives a real edge over competitors.
Whether you’re a designer, developer, product manager, program manager, marketing manager or project manager, it’s essential to understand (and have a reference guide to) the product development process in order to create your best work.
The classic definition of a prototype is that it is a scale demo of a full-scale thing you want to make. A prototype might be partially built or designed to showcase a particular feature of a bigger system. This is a pretty good definition, but I like to think of prototypes as something even broader. My definition of a prototype? It’s a tangible artifact that explores an idea.
I became a huge fan of customer journey mapping (CJM) the first time I was introduced to it. And after a few years of mapping, tweaking and presenting maps, my team and I started looking for other more exotic uses of this technique. The law of the instrument1 at its best, I suppose. Well, seek and ye shall find.
f you’re into wristwatches, like me, and are also a fan of the Sketch app (or just want to get better at it), then this is the tutorial for you. In it, you will learn how to create a very realistic and detailed vector illustration of a watch using basic shapes, layer styles and cool Sketch functions such as “Rotate Copies” and “Make Grid.”
As web design focuses more and more on good user experience, designers need to create the most usable and attractive websites possible. Carefully applied minimalist principles can help designers make attractive and effective websites with fewer elements, simplifying and improving users’ interactions.